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UWM Panther Arena

Lemberg was selected by the Wisconsin Center District to provide signage for the newest tenant in the historic "MECCA" arena in the entertainment district of downtown Milwaukee. The building, located off 4th Street and Kilbourn Avenue, is home to several teams and visiting performers, including the Milwaukee Admirals and the University of Wisconsin Milwaukee Panthers, for whom the building was being rebranded in 2014. Lemberg provided all the signage, both exterior and interior. The location was amid the high traffic area of the busy downtown area. Securing the installation points to ensure the safety of passers-by was imperative. The historic building had post-tension construction. The new Panther Logo and brand lettering were as large as a semi trailer. All letters and logo were mounted to building using a clip system. 

Project Features

  • High Rise Installation
  • High Density, Urban Location
  • Building Mounted Sign
  • Flex Face Material
  • Day / Night Film
  • Post-Tension Building
  • Large Scale Signage


Location: Milwaukee, WI

Industry: Arts/Entertainment

Divisions: Signs

Project Type: Remodel/Expansion/Upgrade

Year Completed: 2014